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Google Adwords - PPC Training - Adwords Certification Course

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Google Adwords - PPC Training - Adwords Certification Course

Most Advanced Curriculum.Weekend Batches Fee EMI - Just Rs. 8,000/-

PPC Course with Google Ads Certification

Pay-per-click marketing is also called PPC or Google AdWords. It is a type of marketing where the advertiser has to pay when a visitor clicks on their ad. This paid advertising is not only used by small businesses but also by big brands. The most popular forms of PPC are search engines like Google, Bing, and Yahoo where the advertiser pays for a certain keyword related to their site and by this, it can be shown on top results of the search engines. Now the main question is where can you learn PPC and how to do it?

Why Choose Dmapu for PPC Course in Delhi

Dmapu is one of the best institutes providing PPC courses and our training program will cover all the parts of this. Here we train you on live projects with proper assistance from our expert trainer. This way you can manage your accounts and can lower or high your budget as you like. This course is for a short period and covers all the aspects of this. Since almost all companies have an online presence and use this marketing strategy to attract customers and visitors, this course provides a growing number of career opportunities. Thus, this course is an excellent career option for you if you’re looking to become an expert in PPC.

The topics that are covered in this by Dmapu are as follows-

1. An introduction to PPC and Google ads

2. Setting up a Google account

3. Types of Google advertising

4. Ads account limits

5. What is CTR, CPC, and more

6. IP address exclusion

Topics covered by Google Ads include:

1. Introduction to the campaign and its types

2. How to create your first campaign

3. Types of Bidding

4. Ad scheduling

5. Types of Bidding

6. Quality score

What Every New Coach Needs to Know

What Every New Coach Needs to Know

Training Mode

In Class | Online

Course Duration

3 | 6 Months

Course Materials

E-Notes & E-Books

Training Session

Recording (LMS) & Live Session

Certifications & Exams

30+ Certifications

Practical Learning

Assignment | Case Studies | Live Projects

Placement Session

Job Preparation & Placement Assistance

Practical Exposure

02 Months Internship - Online Strikers

ENQUIRY NOW

Why Do You Get In
Advance Digital Marketing Course​

Learn digital marketing skills to implement them on your website and social media to generate traffic and get maximum ROI. We teach 45+ modules in our Masters in Digital Marketing Course along with 02 Months onboard mentorship training session under our expets digital marketers for Students, Working Professionals, and Entrepreneurs.

Digital Marketing Course

45+ Module
500 Hrs Training

Special Session

Case Study Discussion
Dropshipping Concepts

Tools & Software / LMS

Tools / Themes
LMS

Live Projects Exposure

2 Months Training
Live Projects

DMAPU - Covers 45+ modules that you will learn in Master in digital marketing training program.

DIGITAL MARKETING COURSE COMPARISON

The Best Digital Marketing Institute in PAN India, DIDM provides a detailed evaluation of three diverse digital marketing courses offered by DIDM in the PAN India. Compare features, modules, and benefits to select the ideal program tailored to your career aspirations in digital marketing.

MASTER | ADVANCE | PROFESSIONAL

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Reasons To Choose Master In Digital Marketing Course

The Masters in Digital Marketing Course will give you everything you need to succeed in the corporate world of marketing and advertising. Upon completion of this course, you will develop and execute a solid digital marketing strategy.

  • Individuals with a creative mind to perform business online.
  • Professionals who need to understand digital marketing solutions to pitch their clients or get more out of their digital channels.
  • Job seekers who want to fast-track their career and intensify their domain knowledge.
  • Entrepreneurs who need to create an online presence for growing their business worldwide.
  • Students who want to upskill in digital marketing to explore job opportunities.

Why Join DMAPU?

  • * Free Demo Classes
  • * Google Certified Experience Trainer
  • * Free Unlimited Doubt Session
  • * 100% Job Assistance
  • * Call & Live Chat Support 24X7
  • * Online & Offline Classes
  • * Lowest Fees in India
  • * Corporate Level Training
  • * Feedback: 4.9 Google Rating
  • * Get SEO, SMO and Digital Training Certificates
  • * Placement support after course completion
  • * Trained over 8500+ Students

Who Can Join The Course ?

Job Seeker / Students

Start your Career as a Fresher.
Get part-time earning opportunities
Better Job and Career Options.
Strengthen curriculum vitae.

Working Professionals

Start your Career as a Fresher.
Get part-time earning opportunities
Better Job and Career Options.
Strengthen curriculum vitae.

Job Seeker / Students

Start your Career as a Fresher.
Get part-time earning opportunities
Better Job and Career Options.
Strengthen curriculum vitae.

Job Seeker / Students

Start your Career as a Fresher.
Get part-time earning opportunities
Better Job and Career Options.
Strengthen curriculum vitae.

Others add-on Course Benefits

This digital marketing course will help you get comprehensive insights into digital marketing topics such as search engine optimization, inbound marketing, paid marketing, social media marketing, and web analytics. It will also increase your proficiency in planning, managing, and executing integrated multi-channel campaigns. You can lead digital marketing teams and spearhead digital marketing initiatives for your organization.

Social Media Expert

PPC Expert

SEO Expert

SEO Expert

SEO Expert

SEO Expert

Enroll Now
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Tools You Will Learn ?

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Our Certificate

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Benefits of Google Adword(PPC) Course -

 

 Get Certificates of Google

 Increased Traffic

 Increase ROI

 Increased Instant Enquiry

 Brand Awareness

 Find new customers and assist growth

 Achieve better conversion rates

 

Career after Google Adword Course

  •  

Google Adwords PPC Course Syllabus

Session 1 - Google Adwords (PPC) Fundamental

 What is Google adwords

 Account Creation

 Billing Methods

 AdWords Interface Tour

 Basic AdWords Terminology

 Recent updates in AdWords

 Account structure in AdWords

 AdWords Account Limits

 Ip Address Exlusion

Session 2 – Search Marketing Campaign

Types of Campaigns

 Search , Display, Shopping, Online Video

 Location & Language Settings

 Networks and Devices

 Bidding Strategies

 Budget Settings

 Ad Scheduling

 Ad Extensions

 Ad delivery and Ad Rotation

Session 3 – AdGroup and Keyword Setup

 Ad groups Structure

 Example Adgroups

 Keyword Match Types

 Broad Match

 Phrase Match

 Exact Match

 Negative Match

 Broad Match Modifier

 Keyword Planner

Session 4 – Understand Adwords Auction & Bidding

 AdWords Auction

 What is Ad Rank

 What is Quality Score

 Factors affecting QS

 Actual CPC

 Relation between QS and CPC

 Types of Bidding

 Flexible Bidding strategies

Session 5 – Ad Format and Guideline

 Structure of Ad

 Types of Ad Position

 Character Limits

 Landing Page Quality

 Best and Worst Ads Examples

 Guidelines for Ads Creation

Session 6 – Ad Extension

 Location

 Site links,call & app

 Reviews and Rating

 Call Extension

 Call out Extension

 Snipped

Session 7 – Campaign, Adgroup & Keyword Dashboard

Filters and Segments

Column Customization

Search Terms

Auction Insights

Keyword Reports

Automated Rules

Keyword Diagnosis Tool

Dimensions Tab

Session 8 – Conversion Tracking

 What is Conversion

 Types of Conversions

 Implementing Conversion Tracking

 Conversion Reports

 Practical Case Study

 ROI Calculation

 Thank you Page Creation

Session 9 – Display Ad, Remarking , Mobile Marketing

 Setting a Display Network Campaign

 Concept of CPM and Branding

 Types of Targeting

 Keyword Based

 Interest and Remarketing

 Topics

 Placements Targeting

 Demographics

 Ad Formats for Display Network

 Display Ad Builder

 Display Planner Tool

 Remarketing Campaign

 Dynamic Remarketing

 Mobile Apps Campaign

 Mobile Ad Formats

 

Session 10 – Video Marketing and Shopping Campaign

 Importance of Video Marketing

 Setting a Video Campaign

 YouTube Targeting Methods

Bidding Types

Type of YouTube Ads

Reporting and Analysis

Shopping Campaign Setup

Google Merchant Centre

Product Groups

Ad Formats

Reporting and Analysis

Session 11 – Adword tool

 Opportunities

 Change History

 Account Access Levels

 Display Planner

 Ad Preview and Diagnosis

 My Client Center

Session 12 – Adword Certification Exam

 AdWords Certification Exams

 Exam Format and Pass Percentage

 Sample Exam Questions

 PPC Interview Questions

 Exam Guides in PDF

Session 13 - Campaign Reporting

 Ad Clicks Reporting

 Performance Reporting

 CPC Reporting

 Conversion Reprting

Session 14 - Google Analytics Tool

FAQ's

Ans. In today’s Digital world where everything is just one click away have made everything easy for the customers. The Marketing and Selling of Products and services online the whole process and each steps of it tells us what digital marketing consists off. Digital Marketing is all about shifting your business from offline to online. This course consists of study of SEO, Google Adword, SMM, SMO and much more which help us to bring more traffic, leads and everything which one business needs to achieve its desire goal.

Ans. Digital Marketing allows you to market you products and services online using Digital Technologies. These services drive valuable results to your business. Your business will experience many benefit when you start using this Online marketing strategy.

Benefits of Digital Marketing are as follows:

1. The first and most important benefit we get from Digital Marketing is its COST-EFFECTIVE so you can obtain more leads and save your money.

2. The second benefit is YOU CAN TARGET YOUR IDEAL AUDIENCE, which means you can reach right audience who wants to hear from you.

3. The third benefit is you can get BETTER EXPOSURE for your brand which helps you grow and reach more.

4. The fourth benefit is that YOU CAN TRACK YOUR CAMPAIGNS, measure your results and compare.

5. The fifth benefit is that YOU CAN KEEP IN TOUCH WITH YOUR AUDIENCE which make a long lasting relationship with your customer.

Ans. Definitely. Though companies in many business categories continue to approach digital marketing with skepticism, avoiding digital marketing denies your business access to the media the majority of consumers turn to first and at all hours of the day.

Ans. Yes, Of Course! We provide 100% guaranteed job assistance and placements on successful completion of the training plus we also provide you with Life time support.

Ans. Why to get confuse when we are here just give us a call or whatsapp on +91 9971050903. We will help you in choosing best course for you which will be more profitable for you.

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